You Are Beautiful is a simple, powerful statement which is incorporated into the over absorption of mass media and lifestyles that are wrapped in consumer culture. The intention behind this project is to reach beyond ourselves as individuals to make a difference by creating moments of positive self realization. We're just attempting to make the world a little better. Intention is the most important aspect of the You Are Beautiful project in its idea of purity. Nothing is sacred. Everything that has a perceived value becomes commodified. We work extremely hard that this message is received as a simple act of kindness, and nothing more. Advertising elicits a response to buy, where this project elicits a response to do something. The attempt with You Are Beautiful is to create activism instead of consumerism. You Are Beautiful uses the medium of advertising and commercialization to spread a positive message. Projects like these make a difference in the world by catching us in the midst of daily life and creating moments of positive self realization. |
I have heard of people doing things like this before, and so I thought I would share this one with you all. I don't know about you but it make me smile every time I that phrase. Many people have sent in pictures of the phrase, either in sticker form, written form, or in some artistic expression. These are just a few of my favourite photo's that people have submitted.
In any way it's put, it speaks the truth to whomever reads those words.
If you send in a letter asking for free stickers they will send you some, all you have to do is send a self addressed envelope with stamp inside of the letter to get the stamps. Make sense? Good. Just send it to this address: You Are Beautiful PO Box # 220175 Chicago, IL 60622 USA